The client wanted a website that would compete in the local health coaching marketplace. Project started with researching health coaching web sites within the local area.

Helped the client think through the audience for the site by identifying personas and identifying the tone of the content.

Worked on the site map and initial setup of the website using WordPress, choosing plugin and themes.

Reviewed content and structure of the site from the main page to sub pages, ensuring that the site met UI standards. Set up SEO and google analytics for ongoing measurement of site’s capabilities.